Food for Thought Blog

CBC Sounds of the Season

December 1st, 2017Events

What a lovely morning and a great start to the annual CBC KW Sounds of the Season campaign!  Live music by talented local performers, interesting interviews, coffee (thank you to A Matter of Taste!) and good food in a festive, welcoming venue — who could ask for more?

It has been wonderful to have a local CBC outlet in K-W adding to the great mix of local media in this vibrant community. Each has their own way to show support and help build our community to be the best it can be.  Today, CBC hosted more than 200 people in TheMuseum for their live broadcast celebrating the work of our Community Food Assistance Network and the wonders of the holiday season.

Fantastic music included Rick Guzik, Ambre Mclean, Twin City Harmonizers and Blue Sky Singers! All of the performances were enthusiastically received by the audience full of listeners of all ages from around the Region. Amber’s chipmunk song especially got the crowd going.

There were many compelling interviews, including our own Executive Director Wendi Campbell explaining the need for food assistance in Waterloo Region and some of the many partnerships already in place to help provide millions of essential meals every year. She noted there are lots more opportunities to help and together with Craig, encouraged everyone to visit The Food Bank online or better still come for a visit to 50 Alpine Court.

A Challenge to the Community

Following Wendi’s interview, an amazing donation was presented with a challenge.  The Collaborative Practice of Waterloo Region challenged other businesses to step up and support the Sounds of the Season campaign.

Who will accept the challenge?

Much More Than Cans

The Culinary Studio chefs created a delicious Shepherd’s Pie from food available at The Food Bank of Waterloo Region. They were delighted to learn the variety of healthy foods The Food Bank is able to acquire and distribute to the programs they serve all over Waterloo Region. The guests were delighted to have samples of this tasty dish!  Thank you to Andrew Coppolino (Waterloo Region Eats) for making this demonstration happen and drawing attention to the huge range of foods that are provided in food hampers.

Never Too Young to be a Philanthropist

Grade 2 student Anna Puopolo is running a campaign to help The Food Bank because she doesn’t like the idea of kids not having food. 37%of food bank recipients in Waterloo Region are children. Anna and host Craig Norris have both toured The Food Bank and agree that you could play hockey in The Food Bank’s large fridge.  Check out Anna’s campaign at

Sounds of the Season is just Beginning

CBC K-W will be collecting donations in studio 117 King St. W, Kitchener and online throughout December. They are also planning several interesting stories over the next few weeks to help shine a light on local hunger. If you would like to support the Sounds of the Season campaign be sure to click the Sounds of the Season button on our donation page or tell us when you bring the donation to 50 Alpine Court.

If you missed the show today you can view some of the live performances here.