Food for Thought Blog

Giving Tuesday Kicks Off Unofficial Giving Season

November 19th, 2018Events

Tuesday, November 27, 2018 marks the unofficial start to the holiday season with Giving Tuesday. Giving Tuesday is a global day of giving that – following the craziness of Black Friday and Cyber Monday – encourages people to support and give back to organizations and causes meaningful to them.

What began as grassroots movement in 2013 quickly gained momentum and each year, continues to spark important conversations, raise awareness and is an opportunity to ask ourselves: are we really doing enough to make a difference?

We recently asked community members why they give and learned that giving means different things to different people.

Hunger doesn’t discriminate and it can happen to anyone, at any time. Here are some important facts about hunger in Waterloo Region:

  • 1 in 20 households in Waterloo Region are unable to put food on their table.
  • Every day, 220 food hampers are distributed to those in need, with all food groups equally represented.
  • In 2017, 34,408 individuals received food assistance.
  • In 2017, 587,822 meals were served by community meal programs.
How Can You Make a Difference?

There is no right way to participate in Giving Tuesday, as long as it supports generosity and giving. At The Food Bank of Waterloo Region, you can make a different in three important ways:

Donate Food

Food donations provide us many of our most needed items and provide a variety of food options to those in need. Click here for the most up-to-date list of our Most Needed Food Items.

Donate Funds

All gifts made on Giving Tuesday – thanks to SG Cunningham – are being matched, dollar for dollar. Financial donations can be made in the following ways:

  • Online: see form below
  • Telephone: 519.743.5576 x226
  • Mail/In-person: 50 Alpine Court, Kitchener, ON, N2E2M7
Donate Time:

We are often recruiting volunteers, visit: to learn how you can get involved!